Head First is Hiring!

Head First is looking for a talented marketing director to join our team. Here's what we're looking for:

We want a seasoned marketing professional with a strong aptitude for technology and a wealth of expertise in creating and developing marketing content. The ideal candidate is responsible for marketing all product and services related to the Head First brand. As a critical player on the Head First team, you'll help build the framework for and drive consistent messaging and alignment across all channels.

Our successful candidate is ideally already working in a media business, and is able to demonstrate results working with online, print, and in person products and services including attracting massive online audiences and increasing direct sales.

• Contribute to product development by collaborating with team members to ensure we have the best products for our audience.
• Devise and implement an effective market research program.
• Create a strategy for the education market.
• Effectively juggle multiple marketing programs; deliver results to tight deadlines and budgets.
• Develop relationships with key partners; source new alliances.
• Execute strategy for our growing division and serve as a guardian of brand values.
• Manage costs in line with performance and budgets.
• Measure impact and success of all marketing activity, especially website metrics and purchasing patterns. In other words: measure everything.
• Develop a keen market sense (including non-traditional competitors such as Google).
• Get in front of our audience and spread the word about the Head First brand.
• Coordinate our advertising strategy (design and placement of web-based ads, direct mail, and other media)
• Be passionate!

• Possess outstanding written and verbal skills.
• Strategic and tactical thinker.
• Keen focus on evidence-based marketing with experience using metrics and analysis to support decision-making.
• Ability to synthesize large amounts of information into consolidated, compelling messages.
• Excellent interpersonal skills coupled with the ability to successfully engage and influence across a bi-coastal organization and with authors.
• Ability to manage multiple priorities and projects under extreme time constraints.
• Ability to execute projects independently, as well as working effectively in team settings.
• Must be creative, flexible, and motivated team member.
• Ability to solve problems independently and in a collaborative environment.
• Proven computer skills must include email, Word, PowerPoint, and Excel. Familiarity with Lyris, Hitbox, and Google Adwords is a plus.
• Minimum of 3 to 5 years of marketing experience, preferably with a media business.
• BA/BS or equivalent experience.
• Familiarity with publishing or media business.